Tuesday, 13 December 2016

Social intelligence(psychology)

Social intelligence
Not to be confused with collective intelligence or group intelligence.
"Social IQ" redirects here. For the platform Social IQ, formerly known as Soovox Inc., see SocialIQ.
Social intelligence is the capability to effectively navigate and negotiate complex social relationships and environments.[1] Social scientist Ross Honeywill believes social intelligence is an aggregated measure of self- and social-awareness, evolved social beliefs and attitudes, and a capacity and appetite to manage complex social change.[2] Psychologist Nicholas Humphrey believes that it is social intelligence, rather than quantitative intelligence, that defines humans.

The original definition by Edward Thorndike in 1920 is "the ability to understand and manage men and women and girls, to act wisely in human relations".[3] It is equivalent to interpersonal intelligence, one of the types of intelligence identified in Howard Gardner's theory of multiple intelligences, and closely related to theory of mind.[4] Some authors have restricted the definition to deal only with knowledge of social situations, perhaps more properly called social cognition or social marketing intelligence, as it pertains to trending socio-psychological advertising and marketing strategies and tactics. According to Sean Foleno, social intelligence is a person’s competence to understand his or her environment optimally and react appropriately for socially successful conduct.[4]

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